Posted Fri, 05/27/2011 - 01:00 by CarDekho Team
Starting from today all the Ferrari enthusiasts and clients in India can count on the official presence of Ferrari in the country, 58th market of the Prancing Horse, as the first dealership in the heart of New Delhi opens its doors. The Grand Opening, dedicated to the local and international medias, was hosted by Ferrari CEO Amedeo Felisa, Ferrari Commercial and Marketing Director Enrico Galliera, and Ashish Chordia, Chairman of the Shreyans Group, the Ferrari importer for the country. The Scuderia Ferrari Marlboro drivers, Fernando Alonso and Felipe Massa, already in Montecarlo for next race, sent their greetings to the guests through a video message, looking forward to coming to India in October for the first Indian GP.
The street facing the New Delhi location was panelled for the occasion with great images of the Ferrari past and present, to tell the story of the passion, the races and the style. The special preview for the medias was held in the over 500 square metres on two levels of the dealership, with the ground floor entirely dedicated to the range, and the personalization area to support the client to uniquely configure their new Ferrari.
The range of Ferrari which will be sold in the Indian market includes the 8 cylinders Ferrari California, a convertible GT with a retractable hard top that melds uncompromising sportiness with superb versatility and driving pleasure, and 458 Italia, an extreme mid-rear mounted engine two-seater sports car capable to providing unique driving emotions. In the line-up also the Prancing Horse’s traditional 12 cylinders with the, the highest performance 12-cylinder berlinetta ever built at Maranello, and the FF, the latest release of the Prancing Horse, that with four seats and the Ferrari four wheel drive technology (4RM) is the very pinnacle of achievement in the GT sport cars range. The Ferrari price in India starts from Rs2.2 crore onwards. The Ferrari California Price in India is Rs2.22 crore and Ferrari FF price is Rs3.41 lakhs.
The dealership carries the Ferrari Corporate Identity with elegant, timeless and authentic design. It is also sided by the official Ferrari Service, and their combination will guarantee a top level experience enhanced by the customer best in class service. Tonight an exclusive dinner will be dedicated to the Indian clients and enthusiast to celebrate the event. The Shreyans Group has played significant role in transforming luxury retail in India, distributing and retailing luxury products. From the inception of the business, the Shreyans management has had the very clear vision to offer the highest quality products and after sales service, providing customers with an unprecedented buying experience.