Will the new luxury sedans like BMW 3 series manage the Slow Segment Growth?

It is said that the number of cars on road define how a country’s economy is doing. Talking in favor of the Indian market the sales of luxury sedan cars have been crawling slowly. The cause of the journey down hill is said to be steep import duty, rupee depreciation and not to forget ever rising petrol prices. Not only in the Indian market but all over the world, markets are left with no choices except to slow down production of the high end sedans.

This situation comes in the brake of some big launches that are expected in India over the year. And the underlying fact that whatever be the hike of rate, when it comes to luxury, a rich Indian spends lavishly, is no longer true. Today where big companies are flooding the market with exquisite cars, the effects of shrinking pockets on the buying capacity can be seen.

We love sedans, we absolutely love BMW, but can we spend outrageously in these times of economic slowdowns? 500 plus bookings were made for the newly launched BMW 3 series. Seems like the age old idiom still stands true that, one tends to go out of the way for luxury, and if luxury is practically coated with science then it doesn't need a second thought. When BMW launched the 3 series with the usual panache and hullabaloo which surrounds any BMW launch, it showed that whatever be the market trend the 3 series is here to stay. Sixth Generation 2012 BMW 3 Series finally launched in india.

BMW F650GS launch imminent in India. It is said that, "The luxury car market though is driven by sentiments but the sensex has got a very important role to play too.” Let’s wait and watch how the Indian car lovers respond to the cars and if they get affected by the unstable situations… it seems, though, that they would, but let time decide… I recently shared that BMW 3 series, Taking the BMW Legacy One Step Ahead.