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Each product of Tata Motors comes with some special features which separates it from the crowd quite easily. We do agree that they have been the rulers of the market for quite sometime now, especially in the SUV segment. The high point of a TATA Motor launch is the level of expectation it caters to. As the Indian market has shifted from demanding Sports Utility Vehicles (SUV) to Multi Utility Vehicles (MUV), the competition has become rustic. TATA has to compete with other SUVs like Force Motors -Force One, Mahindra Scorpio, Bolero, XUV 500 and the Tata Safari, the newly launched Duster and the Audi Q3 of-course.
This brand new SUV, Tata Safari Storme from the distinguished stables of Tata Motors, is one of the most awaited vehicles of this year. This powerfully built SUV has been generating a lot of publicity and media hype since the time it was first showcased in the Automobile Expo held earlier this year. This upcoming Tata Safari Storme is not just a facelift of the older version, but there has been some significant changes in this new SUV which is giving it a swanky new look. The Tata Safari Storme Price is estimated to be in the range of Rs. 10 lakh, while the final price will be revealed at the official launch of this SUV. The Car Accessories of this SUV are also expected to be easy on the pocket as all the spares and components will be made in the country itself, unlike those of the other companies which are imported from outside.
Tata Motor Group is a household name in the country since many years. They have some of the best selling SUVs and their cars are prominent across the country for being dependable and fuel efficient. There are quite a few Tata Cars prevalent in the market presently and almost all of them are doing impressive business for the company. Tata Motors have several manufacturing and assembling facilities based in India as well as in other countries such as United Kingdom, South Africa, Argentina and Thailand. Alternatively, their factories in the country are based in various locations like Pune, Jamshedpur, Sanand, Pantnagar, Dharwad and Lucknow as well. Tata Motors have also acquired some international car brands and are also partners with some other automobile companies as well. They have some of the best SUV cars in the car market such as Tata Safari and Tata Sumo along with Tata Cars like Tata Indica, Tata Indigo, Tata Manza and their several variants. Tata Motors is also the proud owners of Tata Nano, which is said to be one of the smallest as well as the most affordable car in the world. Presently, the company is doing very well in terms of sales and has registered an increase of 26% in March this year when compared to the same month in 2011.
India’s home grown Tata Motor Group is one of the leading automobile manufacturers in the country. They have one of the most formidable fleet of cars in their stable, which are doing very well for the company. Tata Cars are known for their low maintenance and highly efficient engines, which provide impressive fuel efficiency as well. The company’s global sales in March this year touched 1,39,655 units, which is close to 26% more than the corresponding month last year. There was also a rise of 16% on their cumulative sales done for the financial year of 2011-12, which are around 1,252,173 units. On the other hand, the company is going to launch a brand new SUV, Tata Safari Storme very soon and this vehicle will take on all the other SUVs in its segment. Tata Safari Strome price is expected to be in the range of Rs. 10 lakh, while the final price will be announced at the launch.
The Indian car market is in for a fierce battle for supremacy in the Sports Utility Vehicle segment. The demand for SUV’s have suddenly picked up pace and no automobile company is lagging behind. Mostly all brands are bringing in newer models. Some of the prominent models of SUV’s to be launched soon are Tata Safari Storme, Renault Duster, Audi Q3 and Premier Rio Diesel, New Chevrolet Captiva. The SUV segment commands an overall market share of 15% presently, which is anticipated to hike up to 25% in the coming years. However, the main factor that is going to be the driving force of the sales will be the price tag. So to choose from the long list of SUVs that are coming in will be a herculean task, but if you filter them down according to the needs and utility value it might be a little easier to decide.
One of the oldest automobile manufacturers in the country, Tata Motors are all set to launch their brand new SUV – Tata Safari Storme very soon in the Indian market. Since the time of its revelation in the 11th Automobile Expo in New Delhi, this SUV is being eagerly awaited by numerous buyers. This SUV car will be directly competing with another stalwart Mahindra XUV 500, which is already launched and is doing fantastic bookings for its company. Mahindra India is euphoric with the way this SUV has changed its fortunes in very little time. Mahindra XUV 500 has done whopping sales of 3,196 SUV’s in the last month and the company is expecting to carry on with the same rate ahead. This might be a little disadvantage for Tata Safari Storme as the Mahindra XUV 500 has gained a lot of admiration and popularity in the market already. The most significant factor in the success of Tata Safari Storme will be its pricing, which the company feels is very competitive and economical. The Tata Safari Storme price is expected to be under Rs. 10 lakh, while Mahindra XUV 500 price starts at Rs. 11.38 lakh, ex-showroom New Delhi.
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