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With the 30th Thailand International Auto Expo 2013 under way, Maruti Suzuki has unveiled its new launch plans for the Indian market. We have been continuously reading about Maruti Suzuki’s plans for launching new vehicles in the Indian market, comprising a compact hatchback, a sedan based on SX4 which might be its successor and a compact Sports Utility Vehicle to target Renault Duster and Ford EcoSport. The company has unveiled a segment A concept hatchback named ‘A-Wind’ in the ongoing Thailand Auto Expo. Apparently, it would be replacing Maruti A-Star in the future.
Maruti has big plans for the 2014 Auto Expo to regain its lost share in the market; the company has few launches lined up for world debut during the event that is scheduled to take place in the month of February next year. To be held at Greater Noida, the 12th Edition of Auto Expo is the biggest automobile extravaganza in the country till date. Though the largest automaker in the country has its own share of problems which included factory shut down due to labour trouble which directly effected its production output resulting in long waiting periods concerning delivery of cars. But things are looking good for the manufacturers as it is readying itself to replace the ageing SX4, therefore the new car is currently code named YL1. The second in line to be showcased during this show would be a production ready SUV called XA Alfa which will take on the segment contender Ford Ecosport.
It’s been a year since Maruti launched Alto 800, the third iteration of the legendary 800 nameplate. On this occasion, the Indian manufacturer launched the anniversary addition of its top selling entry level hatchback recording sales of over 2 lakh units and bagging 10 wards. The company launched this to woo customers on this festive season and it will be a limited edition. Since its launch in 1984, the name 800 holds special significance in India where it is identified as the common man’s car. The manufacturer is successfully building an emotional bond with this car in the target market; moreover, the company is considered to be one of the most reliable brands in our country.
Maruti Wagon R has always been a promising Hatcback car for the leading auto major in the Indian car segment. This tall-boy hatch has its own set of admirers since its launch as the designing is simple with minimalistic jewels. Maruti has always kept WagonR in the race with upgrades and facelifts, which were well received by the niche class audience that this hatch appeals to. Maruti cars has always been able to read the Indian audience's needs and its series of models depict that understanding. Maruti Wagon R model was built to make the ingress easy and seating area comfortable for people who are tall and well-built; most other hatchbacks sit too low and the headspace is way less.
Maruti Suzuki is one such automobile company which has not really stressed on diesel cars. But seeing the current scenario Maruti too felt the need to think upon their notion. The soaring prices of the petrol is diverting huge number of buyers towards diesel cars. There are news that Maruti's compact structured engine will source one of its new going-to- be launched hatchback as well as the hit cars in the same segment- Maruti Wagon R, A-Star and Alto may also get this addition. This compact engine is expected to a 1.0 litre turbocharged diesel engine, could resemble the one in the Beat diesel.
The pricing of this diesel car will also play the deciding factor for the sales of this car. Though Maruti Wagon R diesel price will be very competitive in nature as this will have rivals like Beat diesel, and other similar in the same segment. Rather this would be the most crucial point for the company. The current Wagon R with power steering and A/C price starts from Rs.3.77 lakh (ex-delhi), the 3 cylinder diesel unit may cost Rs.70000 more that means diesel Wagon R will have around price tag of Rs.4.47 lakh.
In 1983, Indian auto market was gifted with an automobile by Maruti Suzuki, it was nothing but a reworked or better put re-badged Suzuki Fronte. The sales of the car rose to over 2.5 million since introduction till it was recently made to fade away gradually for having served a remarkable life to drive India efficiently. Named as the first economy-car, Maruti Suzuki 800, was the best seller till 2004, when “Alto”, by the same company entered India to take the same title. When Alto too did its time, it disappeared from market in 2012 to make way for Maruti Alto 800. The car is seemingly doing well and is still keeping memories of 800 and Alto, alive. Lets throw light on the three generations of 800 and know how it became, people's car.
“Had this model been a little more fuel efficient, I would have gone for this car for sure.”
“That car is all fine. Its engine efficiency is impressive, it looks good; but its ride quality does not match with its price.”
“Well, this car comes at a competitive price, but its interior is not equipped with the contemporary features. The exterior, too, could have been given a better finishing touch.”
Don't the words above seem familiar? Whenever you plan to buy a car, or help your friend to decide which car to buy, these points of view are sure to occur. Everybody wants to go for the car that he/she thinks to be perfect. Of course, no one is going to expect a car with Ferrari like features while the budget is not higher than ten lakhs. However, everybody will crosscheck each and every aspect of a model to make sure that they get the best and most cost-effective model within the budget.
The Indian auto-market is one of the most lucrative and fastest growing markets on the entire planet. That is the reason why every car-manufacturer of the world, big and small, is trying to grab a share of it. In this rapidly progressing industry, where every segment has a lot of potential for returning huge profits to investors, it is the newly-introduced section of the compact SUV cars that is moving ahead with unmatched momentum, leaving most of the other segments behind on the growth charts. This immense potential for growth, together with the absence of too fierce a competition, has led some of the most prominent camps of the automotive world like Maruti Suzuki India, Tata Motors and Honda to try their luck in this field, which, in turn, has cleared the way for a huge rush of new arrivals that is going to hit the Indian shores quite soon. Here’s a look at what the crossover market of India can expect to welcome in near future.
After subjecting the entire nation to quite a long and agonizing wait, Maruti Suzuki India has finally rolled out its latest offering, the 2013 Wagon R. For the past few months, the MSI camp has enjoyed itself quite a lot, tantalizing its admirers by giving them access to nothing more than a couple of fleeting glimpses of this new model in their latest TV commercial called as 'Festivals'. And as if that was not tormenting enough, the manufacturer decided to further heighten the anxiety levels by releasing the very first official pictures of the hatch on 12th January, exactly two days before the launch ceremony was scheduled to take place. Having successfully gathered all the hype and publicity that it clearly intended on acquiring for this launch, the company, at last, presented the latest facelift of its flagship hatchback car to the Indian audience yesterday. Walking out on the ramp in a group of four variants, three of which were petrol-consumers while the fourth one was stated to feed on CNG, the 2013 Maruti Suzuki Wagon R came sporting a starting price of Rs 3.78 lakh for the LX variant. As for the LXi, LXi CNG and VXi models, they have been made available at respective costs of Rs 4.12 lakh, Rs 4.69 lakh and Rs 4.39 lakh (all costs are ex-showroom, Mumbai).
Maruti Suzuki India, which is not only the largest but also the most trusted of all car-manufacturers in the Indian automotive industry, is all set to roll-out a freshly upgraded version of its immensely popular hatchback car, Wagon R. Popularly known as the Blue Eyed Boy, Wagon R has been one of the most favourite family cars of the country ever since it made its first public appearance way back in 1999. And now that it is going to be out in a brand new avatar, its popularity is only going to touch new heights. For months the upcoming 2013 Maruti Suzuki Wagon R has been teased in MSI's newest TV commercial, and now it is finally time for the real deal to step out in the open.
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