Toyota Etios and Etios Liva, one of the many sedan-hatchback duos of the Indian auto-industry that follow the smart and profitable concept of automotive inbreeding, more commonly known as platform-sharing, were launched in new facelift versions at the grand finale of Toyota’s month-long cricket tournament, the Toyota University Cricket Championship, in Delhi on Sunday. Launched amidst an atmosphere buzzing with the excitement and exhilaration of countless fans and enthusiasts, these new models have brought forward those desperately-needed upgrades for the Japanese duo that have continuously been asked for by the Indian buyers for quite some time now.
While every car brand is busy adding new products to their line-up in the Indian automobile market, there is one company that believes in going against the general trend. Keeping its calm despite the rapidly growing intensity of competition, Toyota Kirloskar Motor has announced that it will not introduce any new model for the next three years, and will instead concentrate on strengthening its Etios and Liva brands. The company saw its sales drop by 26 per cent drop in the month of November, 2012, and this was due to the closure of its production facilities and depreciating market situations. Sandeep Singh, Deputy Managing Director (Marketing), Toyota Kirloskar Motor, said, “We have a different game plan. We will not come up with new models for next three years. We will focus on strengthening Toyota Etios and Liva.” He further spoke about the Innova and Fortuner UV's good sales and also the compact SUV market, saying, “There is potential for growth in the compact SUV segment. So, it will do well for some years. Our competitors are launching models and it will have some bearing initially. However, we are not entering this segment. Our customers are loyal customers and we are here not for short- term but the long- term.”
With new elegant looks, larger dimensions and outlook and great styling, comes the new Toyota Camry at a price of Rs. 23.8 Lakh (ex-showroom New Delhi). The design of the cabin and premium-ness of the looks, are all done keeping in mind the passengers who like to travel in the rear seat. The 7th generation of the Camry will be coming in as Completely Knocked Down units that would be assembled locally at the Toyota’s Bengaluru production, making it the 11th production base in the world to produce the premium sedan.
The second best-seller of Toyota and titled as the top-selling passenger car in North America, the new Toyota Camry is soon going to set foot into its seventh generation having already sold 14 million units worldwide till date. With its launch ceremony due on the 24th of August, the new Toyota Camry will be released in its Asian version for the Indian buyers which has received a fresh make-over to show off a spanking new look with sharper curves and sturdier build. Identified as XV50 across the world, the new Toyota Camry will now be assembled in India itself at Toyota's Bangalore plant which would serve to bring down the price ratings of this youngest sedan car by a substantial measure.
Toyota India, which is also known as Toyota Kirloskar Motor have sold close to 14,378 vehicles last month. This has boosted their growth to 49% when compared to the last year sales of 9,681 vehicles in the same month. Their fleet of cars is reliable, steadfast and fuel efficient and have the likes of Toyota Innova, Toyota Etios sedan and Toyota Etios Liva hatchback car, Toyota Corolla Altis, Toyota Prius, Toyota Fortuner and so on. Toyota India is a fully owned subsidiary of the Japanese automobile giant Toyota Motor Corporation, which has its head office in Toyota, Aichi in Japan. This multinational company was established in year 1937 by Mr. Kiichiro Toyoda and since then it has come a long way till date. Toyota Cars are sold globally and are reckoned as one of the most stylish and trustworthy cars by millions of its customers.
The Indian subsidiary of Japanese Toyota Motors has officially announced that the Toyota Etios sedan along with Toyota Liva hatchback will be exported to South Africa. The Etios models meant for export will be manufactured at the company’s Bangalore facility, the annual capacity of which has been raised to 120,000 units from 80,000 in order to meet the export demands. Toyota Etios is being exported only in petrol car variant and only to the right hand drive markets of South Africa. The steering wheel of the exported version of Toyota Etios will not get the flat bottom like the domestic version.
Toyota, the third largest auto manufacturer in the world is burning mid night oil to please its consumers. Toyota has now come up with automatic gearbox in lower variants of Toyota Corolla Altis. Earlier only the top variants of the sedan were available with the automatic transmission. Toyota Corolla Altis is one of the best sellers in the D-segment of Indian car market not only that this sedan is one of the highest selling cars in the world.
Everybody knows that Indian car bazaar is one of the most thriving and flourishing car market across the globe. Almost every global car brand is investing in the Indian car market and trying to woo consumers in every possible way. Every auto firm wishes its sales graph to go higher and higher every day, every month. To work on this graph, companies are trying to cajole the consumers by doling out new features in their cars. These days, big auto giants such as Volkswagen, Ford, Maruti Suzuki, Hyundai and Toyota are literally working their hearts out to woo customers at every level. They keep their products in the news, just with the help of introducing a feature or two, and grab the news highlights.Recently, many cars have been introduced with little facelifts and made the news like forest-fire. Let’s start with India’s biggest car company Maruti Suzuki. The firm of late launched Maruti A-Star’s face-lifted version, which was sprinkled with new and improved upholstery on the front seats, new alloy wheels and the much needed anti-lock braking system along with airbag option. It did help the firm to get its sales a notch higher than before.
Today the dazzling and the biggest auto event of the country, Auto Expo 2012 triggered off with generous amount of launches from varied car makers that included domestic and global car manufacturers. With so many car makers, it was a good for Toyota Motors too. The firm launches the latest models of Toyota Fortuner SUV and Toyota Innova MPV. Both these new cars have been launched with prominent cosmetic changes. Toyota India kept its word and introduced both cars with exterior facelifts, which are pretty eminent comprising of refresh headlamps, redesigned grille accompanied with a touched-up rear end.
Toyota Motors is all prepared and geared up to launch the face-lifted version of its most popular MPV, Toyota Innova, which has been dominating the Indian MPV segment for quite some time now. To add more enthusiasm and zeal to the Indian car market scene, the Japanese Auto major is also planning to launch the face-lifted model of Toyota Fortuner, which is the most sought after SUV in the country. Both these new cars will feature only cosmetic changes, under the hood specifications will be kept same as before. The face-lifted Toyota Fortuner and Innova will hit the Indian roads on January 5th 2012.