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Automobile giant, Toyota is proud of its ultimate products and that’s the reason it is least bothered about launching its products after creating hype and buzz in the Indian automotive industry. The company recently launched the New Land Cruiser Prado silently in India at the price tag of Rs. 84.87 lakh (Ex-showroom Delhi) and with its launch the bookings have started. In this refurbished avatar, the new Land Cruiser Prado looks more muscular and appealing than its predecessors. Carrying the class leading features, ultra-premium interiors and rival killing outfit, the new Land Cruiser Prado is sure to get applauded by enthusiasts.
Toyota Innova was launched a decade ago and slowly and gradually, the MPV turned out to be one of the most successful models from the brand. The MPV has its own niche segment even after having been around for over a decade; the coming of age does not seem to affect the value the this vehicle. What generally auto majors do in case of makeover is that they spit and polish it endlessly during this time. The performance upgrades along with the new set of features and alloy wheels have been what Toyota Innova was rendered with in the past modifications and the 2013 version does not offer anything completely new and different.
Toyota Kirloskar India joined the festive season bandwagon with the introduction of limited edition of Etios sedan and Liva hatchback. The company is soon going to make an addition to the festive season models by rolling out the face-lifted Toyota Innova. The MUV car was recently ushered into the Indonesian market and TKM is set to roll out the new version of Innova here in India. The facelifted Toyota Innova will come up with a series of changes that improves the part and parcel of this excellent MUV. Toyota Innova is one of the bestsellers in the Indian market and with the introduction of new features, enhancing both the cabin space and the exteriors this festive season, will definitely be fruitful for the brand.
With the ever rising fuel prices and decreasing fossil fuel along with the destruction being caused to the environment, the future of the automobile sector will reside with the hybrids. Toyota has been gaining ground when it comes to the future of the automobile sector as the company sells about 40% of hybrids in Japan and about 14% around the world. Although the Indian market has not paid heed to the hybrid segment yet and the share obviously is negligible as the market is more diesel prone along with the fact that since the hybrids are not manufactured in India and arrive via the CKD route, it results in the price tag going substantially high with the import duties. The high price tag on a vehicle becomes a deal breaker in the country and therefore this new technology of Toyota Camry Hybrids is not yet adopted in the Indian market.
There is lot to be said about cars and the economy. It is a well-known fact that the world is facing an unprecedented economic crisis; car sales, especially for the bestselling car so far this year, have been staggering-okay more surprising than staggering- breaking records with regards to overtaking the previous champion in taking possession of a position that had been held by the Asian powerhouse for decades.
Sufficing to say, the list of best selling cars looks a little different, and sufficing to say the economy has had a lot to do with it, affecting production costs and in turn leading to slightly higher purchase prices than usual.
As of May, the 8 best selling cars around the world were -
Ford Focus- The ford focus is now officially the best selling car in the world, surpassing the Toyota corolla. The compact car, which premiered in 1998 in Europe, replacing the earlier Escort and laser ford versions hasn't sold so many units of its models in a single four week month since 2007, which probably contributed to this amazing feat.
Toyota Etios and Etios Liva, one of the many sedan-hatchback duos of the Indian auto-industry that follow the smart and profitable concept of automotive inbreeding, more commonly known as platform-sharing, were launched in new facelift versions at the grand finale of Toyota’s month-long cricket tournament, the Toyota University Cricket Championship, in Delhi on Sunday. Launched amidst an atmosphere buzzing with the excitement and exhilaration of countless fans and enthusiasts, these new models have brought forward those desperately-needed upgrades for the Japanese duo that have continuously been asked for by the Indian buyers for quite some time now.
While every car brand is busy adding new products to their line-up in the Indian automobile market, there is one company that believes in going against the general trend. Keeping its calm despite the rapidly growing intensity of competition, Toyota Kirloskar Motor has announced that it will not introduce any new model for the next three years, and will instead concentrate on strengthening its Etios and Liva brands. The company saw its sales drop by 26 per cent drop in the month of November, 2012, and this was due to the closure of its production facilities and depreciating market situations. Sandeep Singh, Deputy Managing Director (Marketing), Toyota Kirloskar Motor, said, “We have a different game plan. We will not come up with new models for next three years. We will focus on strengthening Toyota Etios and Liva.” He further spoke about the Innova and Fortuner UV's good sales and also the compact SUV market, saying, “There is potential for growth in the compact SUV segment. So, it will do well for some years. Our competitors are launching models and it will have some bearing initially. However, we are not entering this segment. Our customers are loyal customers and we are here not for short- term but the long- term.”
With new elegant looks, larger dimensions and outlook and great styling, comes the new Toyota Camry at a price of Rs. 23.8 Lakh (ex-showroom New Delhi). The design of the cabin and premium-ness of the looks, are all done keeping in mind the passengers who like to travel in the rear seat. The 7th generation of the Camry will be coming in as Completely Knocked Down units that would be assembled locally at the Toyota’s Bengaluru production, making it the 11th production base in the world to produce the premium sedan.
The second best-seller of Toyota and titled as the top-selling passenger car in North America, the new Toyota Camry is soon going to set foot into its seventh generation having already sold 14 million units worldwide till date. With its launch ceremony due on the 24th of August, the new Toyota Camry will be released in its Asian version for the Indian buyers which has received a fresh make-over to show off a spanking new look with sharper curves and sturdier build. Identified as XV50 across the world, the new Toyota Camry will now be assembled in India itself at Toyota's Bangalore plant which would serve to bring down the price ratings of this youngest sedan car by a substantial measure.
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