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Volvo Cars India launched the updated S60 saloon and XC60 crossover today, as speculated earlier. Both the cars are dressed up in the latest design language of the new owners - the Geely automobiles of china. Geely is trying to rebuild the brand in term of new design schemes and power plant options. We will witness new power plants from Volvo soon as Volvo is paying heavy duties in using previous owner Ford’s Ecoboost engines. The S60 and XC60 facelifts showcased few months back in the Geneva motor show finally landed on our shore and are priced at Rs. 29.90 lakhs and Rs. 40.50 lakhs respectively, ex-showroom capital region of the country. S60 will rival against the German big 3, the Mercedes C Class, Audi A4 and BMW 3 series, while XC60 will compete the likes of Audi Q5, BMW X3 and others. The Swedish manufacturer is renowned for the safest cars on the planet and it is not surprising as the NCAP (best crash testing firm) declared the V40 cross country as the safest vehicle they have ever tested yet. Updated S60 and XC60 will also come to India as a CBU import.
The Indian luxury automotive segment has witness dramatic growth in last couple of years, with several International giants entering the fray. One among them is Volvo, which was quite popular into the huge luxury buses and larger automotive devices. But then the makers could not make a considerable stand within the luxury car segment of India. The luxury segment in India has been quite attractive with its huge potentiality and growing per capita income of Indian. The affordability is increasing and Indians are ready to accept new advanced designs. However the premium car market has been ruled by Germans since long back, their wide dominance and diverse portfolio is a threat to the new comer.
The luxury car makers get into more fierce battle, Volvo also stepped into the battle field with the launch of its luxury crossover wagon, christened Volvo V40 Cross Country. V40 comes for the ones who are looking to buy a perfect companion for their adventurous rides. To serve the mentioned purpose and stay supportive in tough terrain, Volvo V40 is launched with the rugged design, elevated height and a range of technological upgradation makes sure it would be a suitable option for rough field. The crossover is a perfect combination of SUV features amalgamated with hatchback features. The luxury hatchback segment in India will receive major catastrophic changes with Volvo V40 Cross Country being launched targeting niche patronage, fully weaved in version of V40 in the local market.
Volvo- an emblem of robust driving machine has been a hit on all kinds of terrain; mountains, snow or high street corners. The car stood excellent and came out to be a winner on every trail for its design and so, this Swedish brand is one of the most trusted conglomerates in the world. The makers have always been in a quest to offer aggressive designs but in a classier manner. The Volvo almost rules European and American countries because of its immense capabilities and impressive mechanics. The maker makes its presence in India with an array of designs christened as S60, S80, XC60 and XC90. Recently, the auto giant has officially announced its new introduction of Volvo V40 Crossover hatch. Therefore, Volvo V40 Cross Country launch in India will be held in the middle of June this year.
Just a few days back, the luxury compact SUV segment welcomed two new members in its band – the power-packed petrol version of Audi Q3 and the ravishing facelift of BMW X1, taking the competition level in the exceedingly popular segment of the Indian auto-industry to alarming heights. Not only that, the third member of the German Trinity that rules the luxury car market of India, Mercedes Benz, is also gearing up to introduce an oil-burner version of its recently launched B Class Sports Tourer in the country, which is only going to fuel this already blazing inferno further. It is in such a turbulent scenario, when the mighty Titans are preparing for what is undoubtedly going to turn into a raging battle soon, that Volvo Car Corporation has decided to introduce a new warrior of their own in the field in the form of the dashing Volvo V40 Cross Country.
Volvo Car Corporation swept the world off its feet when they first announced the world’s first diesel car plug-in hybrid. And now that the car’s 2013 delivery dates have come closer, the company has decided to speed up the production of the all new V60 plug-in hybrid. The car maker had announced that this innovative car will be initially produced in a batch of 1,000 units for the 2013 year model. However, the production will be upped to 4,000 - 6,000 units for the 2014 model year. And for those who are still wondering about what exactly makes this car so special, here is the answer. It is the world’s first diesel plug-in hybrid, and its production has been integrated into the same production line as that of Volvo’s other regular powered models, including the Volvo V60, V70, XC70, S80, and XC90 at their Torslanda production facility in Gothenburg, Sweden.
The luxury car segment in the Indian market boasts of having some world famous and renowned automobile companies. Almost all the companies have their exclusive outlets in the country, which showcase their pristine cars and muscular SUVs. We are here to check, which of the three featured cars are more suitable for the Indian populace. The comparison is between Volvo S60, BMW 3 Series and Audi A4. To start with, BMW Cars in India have been prevalent much before Audi Cars and Volvo Cars made their entry in this lucrative car market of the country. But, presently all the companies are doing well and have carved their own niche segment in the Indian car market. In the luxury car segment, the price tag is not a major concern for many people. But this esteemed clientele look for extreme comfort and relaxation as most of these cars are driven by chauffeurs, while the owners sit back and unwind. Then again, the cost is an important thing and we will compare that first.
Its high time to recall the Volvo C30 Polestar PCP, the most powerful hatchback in the history of cars. The growing craze for the Motorsports in India gives us all the more reason to remember the car that exudes power at every valve rotation. To begin with, Polestar is the motorsports division of the luxury car manufacturer Volvo. This division does some redefining of the engines and transmissions to bring out the maximum power that it is capable of. The auto division has chosen the Volvo C30 hatchback to carry out its experiments. Then evolved the majestic Volvo C30 Polestar PCP to rewrite the history of motorsports cars globally.
Even though the Volvo brand is fairly new in the Indian car market scenario but the company’s latest launch Volvo S60, sedan is receiving good response. The carmaker added the S60 to its portfolio that already consists of XC60 and S80 in the Indian market.
The latest luxury sedan Volvo S60 has received over 100 bookings within a week of its launch and this has choked the bookings of the Volvo S60 till May 2011.
The encouraging response from the buyers will make the company launch more models in the Indian market in future. However, the company lacks a good network base and is planning to set up dealership stores in several other cities. Currently New Delhi, Chandigarh, Mumbai, Coimbatore, Kochi Pune and Hyderabad are the cities that have Volvo dealerships and Chennai, Bangalore, Kolkata, Jaipur and Ahmadabad are next in line to get it.
Volvo S60 has been launched today (10th March, 2011) with a price range of Rs 27 lakh to Rs 34 lakh. In the middle of applause, Volvo S60 raised curtains from the three variants which includes two diesel (D5) engine and one petrol (T6 turbo) powertrain. Volvo S60 D5 Kinetic is priced at Rs 27 lakh and Volvo S60 D5 Summum is priced at Rs 32lakhs in diesel version. In petrol Volvo S60 T6 Summum is priced at a competitive range of Rs 34 lakhs. The Volvo S60 is all set to empower the premium luxury segment with respect to its style, performance and technology. Volvo S60 the premium luxury sedan is the first offering of the year from the Swedish auto giant. This super savvy car is the cheapest from Volvo's portfolio tagged at Rs 27 lakh to Rs 34 lakh.
The new luxury sedan has opened the battle for the already established cars in this segment. Volvo S60 petrol variant will compete with Audi A4 3.2 and BMW 330i. However Volvo S60 diesel is all set to queer the pitch for AudiA4 3.0 TDi and BMW 320D.
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