The Indian auto market recorded a growth of 30 per cent this year across all the segments but the small car segment is still in the numero uno position. Currently the small car segment accounts to a growth of 70 per cent and it is attracting various auto biggies to invest in this small car being the biggest churner for the auto giants. The recent to join the club is Fiat, the Italian auto mobile manufacturer. Mr Rajeev Kapoor, the top honcho in Fiat sometime back declared that the company is coming with a new small car which will be competing against Maruti Alto. The Fiat's new car is expected to enter the Indian auto market by 2012.
The world’s cheapest car – Tata Nano – has been under the cloud of controversies for a long time. The world media is having a field day reporting the stagnation in the production and sale of the tiny car. But the month of December showed some hope for the Tata Nano ans it was seen recovering a little from its decline of the past five months. The carmakers has offered a number of attractive schemes and offers to attract more consumers and the sales of the car are likely to touch around 5,000 units in December as against 509 units in November. The Tata Nano had earlier posted a healthy sales figure of 9,000 units in July.
Leading auto major, Maruti Suzuki has recently introduced a new commercial for their stylish two-box, Maruti Ritz. The new commercial will now come with the punch line “Lets live the moment”. Maruti Ritz was introduced by the Japanese auto manufacturer Suzuki Motors.
Maruti Ritz is one of the top selling hatchbacks in the range of 4 to 5.5 lakhs. Maruti Ritz is available in both petrol and diesel variants, the petrol variant is powered by 1197 cc K-series engine and the diesel variant comes in-lined with 1248 cc K-series engine w/ Common Rail multi injection technology. The petrol variant of this stylish 5 seater churns maximum power of 85 PS @ 6000 rpm and maximum torque of 113 Nm @ 4500 rpm, while the diesel variant delivers maximum power of 75 PS @ 4000 rpm and maximum torque of 190 Nm @2000 rpm.
2011 is going to be the year of small cars with all top companies to launch their sizzling small and mid-sized cars in Indian Auto market. Considering the fact that Indian Auto market is world's second largest market after China, many national and international companies have announced new models for this market in order to get their share of pie. The small car segment constitute the largest part of the domestic market which lines up great opportunities for new launches.
With this 2011 is going to face a flood of small cars which will give the users a great variety to choose from. Here are the stunning hatchbacks or small cars coming your way in the new year.
Fiat India is falling short of its 50,000 units target for this fiscal year despite a boom in the Indian car market. The carmaker sells its cars in partnership with Tata Motors. Fiat is now going to incorporate a new retail strategy to change the gloomy trend facing its products in India. With the help of the new strategy Fiat aims at grabbing 5 per cent market share in India this translates to a sales figure of 1,30,000 cars by 2014.
This retail strategy has been evoked by the company’s low sales figures. The new strategy includes steps like – new marketing and promotion techniques to boost brand image and enhance sales and the company’s service network.
Tata Safari and Mahinda Scorpio, the leading SUVs in the Indian auto market come within the same price band of Rs 10 lakh, but who do you think overthrows the other when it comes to power. This year has shown a tremendous growth in the domestic auto market and especially the SUV segment has lured the Indian buyers. It is expected that this growth will continue and for the readers those who are looking for an Indian brand SUV, here's the comparison which will help you decide on which power wagon to choice from. These tyrants on roads can easily move through deep slushes and high altitudes. These muscular, sturdy wagon crush even the hardest barrel underneath.
Gold has been a prominent part of Indian history with its use since 5000 years and now gold is going to beautify the present generation small wonder, Tata Nano. Yes the people's car is going to get some extra weight of gold which is going to go a little heavy on people's pocket as well. Tata is not new in the gold art as it has been a top player in name of Titan dealing in jewellery and top class watches. The company is always into news headlines for both good and bad reasons but when it comes to global level, the company holds a cream class image. Here the Global award winning spree has taken a bold move which is sure to bring the people's car, Tata Nano back in car buying populace minds. Tata is coming up with its all new and exciting designer Tata Nano Gold Plus which in simpler words is Tata Nano dancing in gold. Leving behind 13 other designs in a row, Tata Nano Golf Plus grabbed the award of a famous design contest.
Its not just the onions and tomatoes whose prices are sky rocketing, more and more carmakers are increasing the price of their products. The first month of the coming year is going to see cars become more expensive. Joining the list of carmakers increasing prices from the New Year is Mahindra & Mahindra. The company has said that the prices of its products across segments are all set to go up from this January. This price rise comes because of an increase in input costs. Media reports have quoted Mahindra & Mahindra (M&M) Senior Vice-President (Sales and Customer Care, Automotive Sector) Arun Malhotra said, “There will definitely be a price increase in January and we are finalising it at present. It will be across all categories (passenger and commercial vehicles).’’
India's leading auto major, Maruti Suzuki, is currently initiating to bring in a small Sports Utility Vehicle(SUV) to enhance its presence in the domestic auto market. The company is planning to introduce a four door diesel powered SUV built on the platform of Maruti Jimny which is a two door petrol engine SUV sold in Japan.
In the next two years, the leading auto manufacturer, Maruti Suzuki is planning to launch seven new models. This new upcoming models list includes a small hatchback, which is designed and developed by its domestic R and D team and a MPV based on Rill concept, competing Toyota Innova. Maruti Suzuki is also to come with its premium sedan, Maruti Kizashi in January, diesel Maruti SX4 around February, New Maruti Swift in the first quarter of 2011 and Maruti Dzire models.
Year 2010 has been a blessing for the Indian Automobile market as it witnessed exponential growth during this period which made many companies launch their models to get their share of pie. Simultaneously the companies realised the big fact that Indian Auto market is hugely based on the small car segment. As much as 70 per cent share is bagged by this lucrative segment thus lines up abysmal opportunities for small car manufacturers. Looking at the scenario, Global majors like Volkswagen also launched a small car to enrich their Indian portfolio with Toyota being next in line.
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