The year 2010 seems to be building a strong profile to be listed as one of the most eventful years in the Indian automobile industry as various car makers are realising the potential in the Indian car market and are investing huge chunks of their expertise to lure Indian buyers. Recently, if has been one car that has caught everyone's fantasy and is creating a buzz amidst the automobile lovers and enthusiasts, it is Toyota Etios. Toyota Kirloskar Motors has added spice in the overall buyer excitement by stating that this would be the only small car from the company and thus would be encapsulating the best of features and capabilities.
It happens every year and it happened this year too. People were seen at various dealerships waiting for the delivery of their cars on the occasion of Dhanteras. Dhanteras marks the starting of 5-day Diwali festival. The retail sales were seen touching the sky to record levels with people waiting for a long time to take home their new cars on this pious and auspicious day of Dhanteras.
For Figo, the stunner hatchback is climbing fast the ladder of numero uno position. The compact car based on the fourth generation of Ford Fiesta, was launched in March and in just eight months Ford Figo has touched the milestone of 50,000 cars on road. Ford, the Americian car maker, started its production in India in 1996, manufactured Ford Figo at the Chennai plant in Tamil Nadu. Ford Figo has shown an excellent growth by selling 50,000 Figos. The achievement only proves that the Ford Figo is suffixed with advanced technology, loaded with features and the price tag with which it comes.
General Motors is planning to introduce 6 new models in the domestic market in the coming twenty four months. Substantially, the company will also hike its marketing spend for boosting the sales, said a top official of the company. Already, this auto major is selling 8 products including Chevrolet Spark, Chevrolet Beat , the hatchbacks, for example, Chevrolet Aveo UVA and sedans as Chevrolet Aveo, Chevrolet Optra and Chevrolet Cruze in the luxury segemnt. In the SUV segment only, the company has also got its Chevrolet Tavera model.
The month of October has always been associated with merriment as festivities grip the Indian market clouds. The buying tendencies in India have always witnessed a surge during the festive times as the consumer buying is closely associated with sentiments in this country of many festivals. Car buying remains an important decision in India and consumers tend to flock the markets during the festive time of Navratri, Dusshera and Diwali.
Aiming at the festive season of Diwali, carmakers are sweating it out to win hearts of the Indian buyer who is now spoilt for choice with respect to the cars available in the market today. Automakers pull up their sleeves to lure the Indian customer who has for a fact become, the King.
First stepping to the biggest automaker in India, Maruti Suzuki which has month after month made exhaustive sales in the Indian market. However the company does not believe in a laid back attitude and now wants to make the most of the Diwali season too. Maruti is offering its all new compact hatch, Maruti Wagon R with a discount of INR 12,000 and its chart topping Maruti Alto K10 with a discount of 20,000.
Automobile Industry has been one of the fastest growing sectors across the globe recently. Soon after the dark days of recession faded, buyers across the globe are seen investing in the automobile sector like how. The purchasing power seems to be escalating over time and the results are seen on the jam-packed roads of most metro polies.
One biggest concern that has gripped the minds of all educationists and industry experts is the enviornmental hazards that are caused with the emission of toxic substances and the depreciating fuel reserves across the globe. The environment has been the biggest bully in the race of development and is continuing to be so. Much thought has been involved by various automobile manufacturers and one solution that has picked on everyone's fantasy is the use of electric vehicles or battery operated cars that would reduce the emission levels growing rapidly.
The Indian car market is crossing milestone after milestone and in the last one quarter the sales graph of most carmakers in the country has been only pointing north. October results by carmakers so far continue the trend. One of the country’s largest carmaker Maruti Suzuki India (MSI) had sold 1, 08, 006 units in September this year. And now in October, Maruti reported sales of 1, 18,908 units as compared to 85,415 units it sold a year ago. The company posted an overall rise of 39.21 per cent. The next in line is carmaker Hyundai, which posted one of its highest sales figures. The company sold 34,725 units, which is its highest every target achieved.
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